If you watch any primetime television, or television at all, you’ve probably seen Sprint’s latest “Framily” commercial featuring a hipster-goth who calls himself “Gor-don.” You might not have noticed however that this otherwise unspectacular ad is soundtracked by The Cure. Really?!
Nope. It is instead what we like to call a “sound-alike,” which as Stereogum points out in their discussion, is what happens “when a company can’t get the rights to a song they want to use for a commercial.” Stereogum’s story puts the two tracks side-by-side so you can hear for yourself, and references several other similar cases that have arisen in this notoriously grey area of the law, check it out here!